A promotional product is any product imaginable that can be
printed with one or a combination of an organization's text, logo, or message.The printing on the promotional products are usually
done in a specific PMS color (pantone match system).This is product is handed out to a target
audience for the purpose of maximizing the organizations exposure in efforts to
better brand the organization.
A Little Promotional
Product Background
Who could have guessed it?The first use of promotional products started in the political arena and
it wasn't promotional pens.George
Washington had election commemorative buttons produced and they became the
first widespread promotional product to appear in circulation.Shortly after, there were some promotional
calendars, playing cards, aprons, and even promotional hats for horses.
A man by the name of Jasper Meeks quickly picked up on the
idea of promotional product distribution and became the pioneer of now a
multimillion dollar industry with promotional pens as the #1 product used
bought today.
Promotional Products
Industry Today
Today, the industry is mainly made up of two organizations
that bring both suppliers and distributors together.They are ASI (Ad
Specialty Institute) and PPA (Promotional
Products Association).Unlike other
industries, the suppliers in the promotional product world only sell to the
distributors and not the end-user.Distributors
must qualify, become a member and obtain an ASI # before making purchases from
promotional product suppliers.This
makes for a very even playing ground with regards to pricing and service that
any one distributor can extend to the end user (customer).
Side Note:That is
why mypromotionalpens.com is 100% confident that we can find the exact promotional
pens and price that our customer is looking for.
Since distributors do not actually do the printing, it is
our job to help the end-user select a product that fits their requirements,
produce aesthetically pleasing ad copy made up of text and/or logos and proof
it with the customer.Lastly distributors
interface with our suppliers by emailing the approved order and art.Once a distributor signs off on the order
confirmation, the order goes into print production.After production is complete, the manufacturer
then drop ships the order straight to the customer.This all happens within a specified time frame
and usually executed by a particular date known as the "In Hands Date".Since promotional products are generally
being used for some sort of event time sensitivity is always a factor.
Promotional Products
Below is a list of promotional product categories:
Apparel, Hats & Wearables
Electronics & Media Items
Notepads & Stationery
Aprons
CD | DVD Items
Adhesive Notepads
Dress & Button Up Shirts
Cell Phone Accessories
Business Cards & Rolodex
Golf & Polo Shirts
Headphones
Non-Adhesive Notepads
Hats, Caps & Visors
MP3/iPod Items
Note Cubes
Infants & Toddlers
Power Adapters & Charging Stations
Postcards
Jackets, Fleece & Pullovers
Radios
Stock Shaped Notepads
Pants & Shorts
Speakers
Sandals
Fans
Outdoor & Sporting Goods
Sweatshirts & Sweatpants
Electric Fans
BBQ Grill Sets
T-Shirts and Tanks
Paper Hand Fans
Beach Balls & Inflatables
Towels
Plastic Hand Fans
Binoculars
Underwear, Robes & Sleepwear
Flashlights, Knives & Tools
Blankets
Flashlights
Camping & Emergency Kits
Automotive Items
Knives
Carabiners
Automotive Accessories
Lighters
Compasses
Ice Scrapers
Multi-Function Tools
Coolers & Insulated Bags
License Plate Frames
Paint Paddles
Fly Swatters
Tire Gauges
Portable Lights
Flying Discs
Visor Clips
Screwdrivers
Folding Chairs
Tape Measures
Gardening Accessories
Bags, Totes & Cases
Tool Kits
Headbands & Wristbands
Backpacks
Hydration Packs
Briefcases
Food & Drink
Outdoor Kits
Computer Bags
Bottled Water
Picnic Items
Duffel & Sport Bags
Chocolate
Ponchos
Full Color Bags
Coffee, Tea & Hot Chocolate
Sports Balls
Luggage & Travel Bags
Cookies
Sun Visors
Messenger & Saddle Bags
Food Gift Bags, Baskets & Boxes
Sunglasses, Cases & Clips
Paper Bags
Gum
Umbrellas
Plastic & Vinyl Bags
Jars
Waterproof Containers
Polypropylene Bags
Jelly Beans
Pouches
Kitchen Accessories
Party Supplies, Toys & Games
Totes & Canvas Bags
Lollipops
Balloons
Mints
Games
Banners & Signs
Nuts
Joe Bender
Banners
Popcorn
Noise Makers
Yard Signs
Pretzels
Party Accessories
Playing Cards
Buttons & Stickers
Golf Products
Poker Chips & Tokens
Buttons
Golf Bag Tags
Poker Sets
Car & Window Decals
Golf Bags
Putty
Roll Labels
Golf Ball & Tee Packs
Puzzles
Stickers
Golf Ball Markers
Ribbons
Golf Balls
Temporary Tattoos
Clocks & Watches
Golf Caddies, Pouches & Organizers
Toys
Clocks
Golf Club Covers
Yo-Yos
Stopwatches & Timers
Golf Clubs
Watches
Golf Gloves
School & Spirit Items
Golf Pencils
Bookmarks
Computer Accessories
Golf Shoes
Car Flags
Computer Brushes
Golf Tees
Crayons
Computer Speakers
Golf Tools & Accessories
Discount Punch Cards
Flash Drives & Memory
Golf Towels
Erasers
Mice
Green Repair Tools
Megaphones
Monitor Mirrors
Pencil Sharpeners
Mouse Pads
Journals, Organizers & Portfolios
Pennants
Network Accessories
Day Planners & Organizers
Pep Rags
USB Accessories
E-Organizers
Pom Poms
Webcams
Folders
Rulers
Wrist Rests
Jotters
School Kits
Journals & Notebooks
Seat Covers
Corporate Gifts & Gift Sets
Portfolios, Padfolios & Writing Pads
Seat Cushions
Awards & Recognition
Ring Binders
Spirit Hands, Signs & Sticks
Bar & Wine Gift Sets
Spirit Towels
Books
Keychains & Key Tags
Coffee Gift Sets
Carabiner Keychains
Stress Balls
Desk Accessory Sets
Flashlight Keychains
Animal & Nature Stress Balls
Executive & Office Gifts
Metal Keychains
Construction & Building Stress Balls
Fitness & Sports Gift Sets
Punchable Keychains
Earth & Space Stress Balls
Food Serving Gift Sets
Screwdriver Keychains
Educational & Healthcare Stress Balls
Fun Gifts
Standard Keychains
Financial Stress Balls
Gift Boxes & Ribbons
Stock Keychains
Food Stress Balls
Gift Cards
Stress Reliever Keychains
Holiday & Charity Stress Balls
Lifestyle Gifts
Unique Keychains
Key Chain Stress Balls
Technology Gift Sets
Music Stress Balls
Tool Gift Sets
Lanyards, Badges & Bracelets
Patriotic & State Stress Balls
Travel & Outdoor Gifts
Badge Holders
Public Service & Govt Stress Balls
Badge Reels
Round & Shaped Stress Balls
Desktop & Office Items
Badges
Smiley Face Stress Balls
Address Books
Bracelets & Wristlets
Sport & Outdoor Stress Balls
All Purpose Clips
Lanyard Pens
Stick Figure & Animated Stress Balls
Business Card Holders
Lanyards
Technology Stress Balls
Calculators
Pet Leashes
Toy & Yo-Yo Stress Balls
Calendars
Transportation Stress Balls
Clipboards
Magnets
Flag Dispensers
Animal Magnets
Travel & Personal Care Items
Laser Pointers
Awareness Ribbon Magnets
Letter Openers
Business Card Magnets
Child & Infant Products
Magnifiers
Button Magnets
Memo Boards
Calendar & Schedule Magnets
Medical & Healthcare Items
Memo Holders & Dispensers
Car & Outdoor Magnets
Paper Weights
Clothing Magnets
Personal Care Items
Paperclip Holders
Custom Cut Magnets
Pen Cups
Educational Magnets
Safety Products
Photo Frames
Food & Beverage Magnets
Staple Removers
Geometric Shaped Magnets
Travel & Lifestyle
Staplers
Home & Construction Magnets
Tape Dispensers
Jumbo Magnets
Writing Instruments
Unique Desktop Items
Medical & Healthcare Magnets
Highlighters
Valets & Organizers
Mood Magnets
Markers
Weather Stations
Picture Frame Magnets
Pencils
Sports Magnets
Pens
Drinkware & Accessories
State & Govt Magnets
Bar Accessories
Stress Ball Magnets
Beer Mugs
Technology Magnets
Beverage Glasses
Transportation Magnets
Bottle Openers
Carafes & Pitchers
Coasters
Coffee Mugs
Glass & Stemware
Koozies
Paper Cups
Plastic Cups & Stadium Cups
Shot Glasses
Tea Containers
Thermoses
Vases
Water Bottles
Wine Openers & Accessories
Promotional Products Use
Just about
every organization, every company and even individual people use promotional
products for everything from trade show giveaways, anniversaries, birthdays,
event promotion, and anything else you can imagine.
Promotional Pens Most Popular
Promotional
pens are the most widely used promotional product in the world today.Why Promotional Pens?Simply because they are affordable products for
organizations to buy that everyone in the world has a use for.Promotional pens also have a tendency to literally
stay in the target audiences hands. Branding is all about repetition.The more someone one sees a particular brand
the more likely they are to use that brand when the need for the product or
service arises.
What are the art requirements for logo submissions?
Definition of Traditional Camera-Ready Artwork -Artwork printed on paper that is clean, crisp, black and white, and production ready, with no touch-up or changes required. Multi-color imprints require color-separated artwork with registration marks. When using screens, please supply a separate solid overlay (not screened) and specify the percentage of the color to be used. The factory reserves the right to determine what is and is not camera ready.
What is Not Camera-Ready Artwork -Unfortunately, we cannot consider photocopies, business cards, faxes, letterhead or other imprinted products to be camera-ready artwork. We can quote most jobs by using such artwork, but not for production art. Our factories art departments can work from these items to create your finished artwork at an hourly cost. Minor changes will be made at no charge.
Definition of Digital Artwork -Artwork which is provided on compatible disk, ready for output with no changes required. Artwork which is provided by electronic means but which does not meet these requirements will require additional work and artwork charges.
Acceptable File Formats -Adobe Photoshop, CorelDraw! (IBM version 9 or earlier), Adobe Illustrator (IBM version 8 or earlier), JPEG, or TIFF.
Requirements for sending disks/art -Accepted disk formats include: 3 1/2" floppy disks (IBM or Macintosh), 100 megabyte ZIP disks (IBM or Macintosh), CDR or CDRW (IBM or Macintosh), and E-mail.
Font Requirement -All artwork, whether sent on disk or by E-mail, must include all fonts used. It is very important that we receive all fonts used in the creation of your artwork to insure proper translation, as fonts may change during the transmission and translation process.
File Requirement -All artwork exchanged electronically or on disk requires the file itself, all placed artwork, and all fonts used in the creation of the file. If you are sending a compressed file, please make sure it is a self-expanding file or that it is compressed using WinZip or PKZip. Include a paper copy of your artwork with the disk(s). If sending your artwork by E-mail, please fax a copy to us, understanding that no job can be processed until camera-ready artwork is received. Always keep a copy of your original artwork file(s). DO NOT send your only copy.
Color Requirements for Screen Printing -All Artwork Specifications must be built using Pantone (PMS) colors (not process builds or RGB), ready for spot color separation. PMS Color Chart
All of this sound confusing? It's really not, call us and a customer service agent will be glad to simplify it and help. (866) 856-7063
Compatibility -We are integrated with most programs for both Macintosh and IBM platforms, however, the bulk of your artwork would be preferred in an IBM format.
Artwork by E-mail - If sending files via E-mail orders@mypromotionalpens.com , attach your artwork file and all fonts used to create that artwork. If possible, please keep file sizes under 3-megabytes total for all attached files. Once again, if submitting your artwork via e-mail, it is best if you can fax us a copy of your finished art, as well as the fonts used, to confirm that what we have received is truly what you would like to have printed. We will be happy to supply you with a FREE proof before beginning your order.
We Understand ! -We know that the process of preparing and sending your artwork can be a complicated and sometimes frustrating experience. This information has been provided for those who may have the experience and desire to send their own art, but your Geiger sales representative will be happy to personally walk you through all the steps necessary. Our job is to make your job as simple as possible. Should you have any questions, or require assistance, please contact us at:
Please include your name, company name, and order/item number with your artwork so we may match it to your order, or, click here to fill-out and print our Art on Disk Information Sheet, which you can include with your electronic art.
What is a PMS Color Match?
PMS is an acronym for Pantone Matching System.It is a system that gives a unique color code
ID for every color under and over the rainbow.Usually a 3-4 digit number make up a PMS color code.Some have names, such as “Process Blue”.All of the colors are found on a full PMS
color chart.
Some organizations brand has a specific PMS color they
use.Whenever marketing or promotional material
is printed, such as promotional pens, they will require the printer to use
their PMS color(s).For instance,
Microsoft’s blue is PMS (279).In order
to keep the integrity of their logo, they require the use of this exact PMS for
all printed material.
When ordering promotional pens and you want the pens to
match your logo exactly, you’ll need to know the PMS color.You’ll especially want to use the same color
if you are buying multiple promotional products and you want the print color to
match.
If you have chosen “PMS Match” as your imprint
color, please tell us the PMS color in the comments.If you do not know the color, please send us
your logo and we’ll do the matching for you.Charges may apply to your promotional pens order if we do not have your
specific PMS color already mixed and in stock.
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